Management Pillars

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Management Pillars
Defense and Representation
Protect the license to operate the floriculture sector through 3 types of agenda: International, National, Regional and Local.
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Information for Action and Making Decisions
Monitor and analyze quantitative and qualitative information from different sources to review its impact on the sector.
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Sustainability
Strengthen the capacities of affiliated companies to guarantee the implementation of best sustainability practices.
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Innovation
Develop innovation and applied research projects in flowers, manage and transfer knowledge and manage resources for innovation and applied research in floriculture through alliances with national or international actors.
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Marketing
Promote the origin of Colombia in the territory of the aspirational, achieving differentiation and reputation to the different market players.
More information
Defense and Representation
Protect the license to operate the floriculture sector through 3 types of agenda: International, National, Regional and Local.
More information
Information for Action and Making Decisions
Monitor and analyze quantitative and qualitative information from different sources to review its impact on the sector.
More information
Sustainability
Strengthen the capacities of affiliated companies to guarantee the implementation of best sustainability practices.
More information
Innovation
Develop innovation and applied research projects in flowers, manage and transfer knowledge and manage resources for innovation and applied research in floriculture through alliances with national or international actors.
More information
Marketing
Promote the origin of Colombia in the territory of the aspirational, achieving differentiation and reputation to the different market players.
More information
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